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AUTO-APPLIED

One shirt; a nation behind it.

The launch of BRITANNIC®'s debut limited-run Project is here...

AVAILABLE NOW

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Luxury organic cotton, commissioned from a British fabric-mill.
Bespoke tailored by industry-leading ethical specialists in London.
Finished by sustainable garment decorators in Wiltshire.

An elegant, embroidered-front paired with a bold screen-printed overlay on the back, adorning the iconic BRITANNIC® seal - inclusive of the project-specific 'ALPHA' hallmark nestled underneath.

SHOP PROJECT:ALPHA

PROUD TO BE BRITISH - ALWAYS

MADE IN BRITAIN

Returning Britain as a world-leader in bespoke luxury fashion.

From the custom spinning and dyeing of our fabrics in Leicester, to the handcrafting and finishing by prestige tailors and finishers in London...

BRITANNIC® projects are always sustainably crafted entirely in Britain, and we're proud to be an official member of the Made in Britain® campaign.

THE BRITANNIC® COMMUNITY

A SERIES OF

LIMITED-RUN PROJECTS

We are a Community of British industry specialists, partnering together for each Project to handcraft bespoke sustainable fashion pieces. The current Project is closed upon completion and the next one engaged once they're gone, they're gone!

LATEST PROJECT - PROJECT:ALPHA

FOUNDED BY SERVING MEMBERS OF THE

BRITISH ARMED FORCES

We offer a 15% discount for all of our colleagues across the thin green line; activated on Defence Discount Services with the release of each project.

JOIN THE BRITANNIC® COMMUNITY
@britannicco